VIDEO CONTENT TRANSFORMATION WITH ARTIFICIAL INTELLIGENCE: INNOVATIONS, APPLICATIONS, AND PROSPECTS

Abstract

Artificial intelligence (AI) has become an integral part of modern technological progress, actively influencing various aspects of everyday life. This article explores the key areas of AI application, particularly in robotics, creative video generation, and marketing communications. The authors analyze how machine learning algorithms and neural networks open new possibilities for process automation, the creation of realistic images and videos, and the development of innovative art forms. Special attention is given to the impact of artificial intelligence on robotics. Intelligent systems significantly enhance the efficiency of robots in both industrial and domestic environments, ensuring task accuracy and adaptability to changing surroundings. The article examines examples of AI integration into developing robots that can learn independently, interact with humans, and perform complex operations. Artificial intelligence and robotics, particularly in video generation, demonstrate significant potential for transforming modern industries. Developing generative models provides new opportunities for automating creative processes, enabling the creation of content with high accuracy and quality. The discussion also covers the prospects of AI in creative processes and content generation for marketing. Generative models, such as GPT and DALL-E, open new horizons for artists, designers, and writers. Additionally, the article explores the ethical aspects of human-AI interaction in creative fields and provides a forecast for the future of this relationship. The prospects for technological development highlight the need for close collaboration between the scientific community, businesses, and governments to establish a regulatory environment that fosters innovation while ensuring social responsibility.