IMPROVEMENT OF INNOVATION AND INVESTMENT ACTIVITIES OF THE ORGANIZATION
Abstract
As noted in previous publications, innovation and investment are closely linked. It is impossible to imagine serious innovation projects without large investments, and effective investments without innovation. Often, companies have their financial reserves, but no investment, again because the company does not have innovative and profitable projects that are attractive to investors. In situations of economic instability, investors select and analyze projects for investment more carefully, since the efficiency and risk of investment are directly related to the structure of the innovation project. Economic analysis in innovation and investment activities is a tool for developing management decisions aimed at improving the efficiency of the enterprise, and is also used to assess the professional skills and competencies of enterprise managers, innovation units and specialists. Currently, there are a sufficient number of fundamental approaches and methods for determining the efficiency of capital investments throughout the investment cycle
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